KINGSTON, Jamaica — Jamaican comedian Dufton ‘Duffy’ Shepherd is on a mission to redefine comedy as more than just entertainment, highlighting its power as a force for social change. For Shepherd, comedy is not only a tool for laughter but also a medium for critical conversations about societal issues.
“Comedy is an art form that transcends mere humor,” Shepherd explained. “It’s about connecting with people on a deeper level while addressing important issues in a way that is both relatable and impactful.”
Shepherd believes that the rising prominence of Jamaican comedians—alongside international acts gracing local stages—signals a growing respect for comedy as a legitimate and influential art form. Recent performances by international stars such as Cedric the Entertainer and Mike Epps on Jamaican soil underscore this shift.
“Comedy is thriving in Jamaica,” Shepherd said. “The box office numbers are proof that people value the art form, and this success is drawing corporate attention as well as online audiences through platforms like TikTok and Instagram.”
Comedy’s Expanding Influence
From corporate gigs to viral social media sketches, Jamaican comedians are carving out new opportunities in the entertainment market. Shepherd noted that comedy has become a staple at corporate events, with organizations eager to bring levity to their functions.
“Brands are recognizing that comedy not only entertains but also builds emotional connections with audiences,” he remarked. “This makes comedy events appealing to sponsors, as they create unique opportunities for product placement and engagement.”
Shepherd emphasized that the accessibility of comedy contributes to its success. Affordable ticket prices and diverse performers ensure that comedy events attract broad audiences, creating an inclusive environment for all.
Transforming Lives and Shaping Culture
Shepherd himself embodies the transformative power of comedy. A former corporate professional, he transitioned to full-time comedy over a decade ago and has since become one of Jamaica’s most sought-after entertainers. His portfolio includes live event hosting, brand ambassadorships, and motivational speaking, as well as roles on TVJ’s Daytime Live and FAME FM’s Full House Fridays.
But for Shepherd, comedy is more than a career; it’s a platform to inspire and educate. He sees today’s comedians as agents of cultural influence, particularly in addressing systemic issues like poverty and social inequality.
“Comedy has the unique ability to open people’s eyes while keeping them engaged,” Shepherd said, pointing to satirical content creators and TikTok influencers who tackle serious topics with humor. “It’s a powerful way to create awareness and drive change.”
A New Era for Jamaican Comedy
As the comedic landscape evolves, Shepherd is optimistic about its future. He applauds the influx of new talent into the genre, including more women and young people from diverse backgrounds.
“Comedy is breaking barriers,” he said. “It welcomes everyone, regardless of their age, gender, or social status. This diversity enriches the art form and keeps it relevant.”
Shepherd also believes that Jamaican comedians are setting new standards for excellence, inspiring a new generation of performers. Through his monthly show, Slightly Unhinged, he provides a platform for both established and emerging talent, fostering a sense of community within the industry.
The Art of Connection
Reflecting on his career, Shepherd emphasized the importance of creating authentic connections with audiences.
“Comedy is about being present in the moment and truly seeing the people in front of you,” he said. “That connection is what keeps the audience engaged and coming back for more.”
With his unwavering passion for the craft and commitment to social progress, Dufton Shepherd continues to redefine comedy’s role in Jamaican society, proving that sometimes, laughter truly is the best catalyst for change.
