KINGSTON, Jamaica – In a groundbreaking move, The Best Dressed Chicken has secured a three-year partnership worth $16 million with Netball Jamaica. This partnership aims to support the Sunshine Girls as they prepare to represent Jamaica at the 2027 World Cup in Sydney, Australia. The sponsorship is designed to provide essential resources and funding to help Netball Jamaica enhance its training programs, foster athlete development, and ensure the team is equipped for international competition.
“We’re incredibly excited to be partnering with Netball Jamaica for the next phase of this journey,” said Avadaugn Sinclair, Regional Marketing Manager at The Best Dressed Chicken. “The Sunshine Girls have long been a symbol of pride for Jamaicans, and this partnership allows us to continue supporting their growth. Our commitment to healthy living and national pride aligns with Netball Jamaica’s mission to develop the sport and its athletes. We’re proud to renew our role in empowering the Sunshine Girls as they set their sights on victory in 2027.”
The three-year sponsorship includes a comprehensive support package:
- Financial Backing: Significant funding to support training sessions, team travel, equipment upgrades, and overall athlete development.
- Product Contribution: Provision of premium chicken products to ensure athletes receive the necessary nutrition for peak performance and recovery.
- Community Engagement: Utilization of The Best Dressed Chicken’s marketing reach to raise awareness about Netball Jamaica and inspire the next generation of athletes across the country.
Karen Baugh, Chair of the Marketing and Sponsorship Committee at Netball Jamaica, expressed her gratitude for the partnership, stating, “This collaboration comes at a pivotal time as we aim to take our athletes to the next level. The structured investment over the next three years will be integral to the long-term development of the Sunshine Girls, providing them with the tools they need to compete globally. We are deeply appreciative of The Best Dressed Chicken’s continued support and look forward to the exciting future ahead.”
The Best Dressed Chicken’s commitment to Netball Jamaica reinforces its focus on empowering athletes and promoting sports excellence across Jamaica. This partnership promises to be a game-changer as the Sunshine Girls work towards representing the nation on the world stage in 2027.
